{"id":18259,"date":"2025-08-27T14:34:41","date_gmt":"2025-08-27T14:34:41","guid":{"rendered":"https:\/\/thepublicationplan.com\/?p=18259"},"modified":"2025-08-27T14:34:43","modified_gmt":"2025-08-27T14:34:43","slug":"publication-extenders-the-key-to-more-impactful-research","status":"publish","type":"post","link":"https:\/\/thepublicationplan.com\/2025\/08\/27\/publication-extenders-the-key-to-more-impactful-research\/","title":{"rendered":"Publication extenders: the key to more impactful research?"},"content":{"rendered":"<hr \/>\n<p><strong>KEY TAKEAWAYS<\/strong><\/p>\n<ul>\n<li>Publication extenders make articles more accessible, increase citations, and aid reader comprehension.<\/li>\n<li>Lack of adoption by publishers or and difficulty finding publication extenders on journal platforms highlights opportunities for improvements.<\/li>\n<\/ul>\n<hr \/>\n<p><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" data-attachment-id=\"18262\" data-permalink=\"https:\/\/thepublicationplan.com\/2025\/08\/27\/publication-extenders-the-key-to-more-impactful-research\/targeting-customer-acquisition-a-visual-representation-of-reaching-a-specific-customer-base\/\" data-orig-file=\"https:\/\/i0.wp.com\/thepublicationplan.com\/wp-content\/uploads\/2025\/08\/AdobeStock_1394632012.jpeg?fit=4928%2C3712&amp;ssl=1\" data-orig-size=\"4928,3712\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;jogeromonstero - stock.adobe.com&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;Targeting customer groups: A wooden target icon with lines extending to various wooden human icons, signifying a customer focus group. Represents data exchange development and customer service strategies. Yellow background. --ar 4:3 --v 7 Job ID: 128ca137-2941-4602-ae1b-6a3c32c6face&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;Targeting customer acquisition.  A visual representation of  reaching a specific customer base&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"\" data-image-description=\"\" data-image-caption=\"\" data-medium-file=\"https:\/\/i0.wp.com\/thepublicationplan.com\/wp-content\/uploads\/2025\/08\/AdobeStock_1394632012.jpeg?fit=300%2C226&amp;ssl=1\" data-large-file=\"https:\/\/i0.wp.com\/thepublicationplan.com\/wp-content\/uploads\/2025\/08\/AdobeStock_1394632012.jpeg?fit=1024%2C771&amp;ssl=1\" class=\"aligncenter size-large wp-image-18262\" src=\"https:\/\/i0.wp.com\/thepublicationplan.com\/wp-content\/uploads\/2025\/08\/AdobeStock_1394632012.jpeg?resize=1024%2C771&#038;ssl=1\" alt=\"\" width=\"1024\" height=\"771\" srcset=\"https:\/\/i0.wp.com\/thepublicationplan.com\/wp-content\/uploads\/2025\/08\/AdobeStock_1394632012.jpeg?resize=1024%2C771&amp;ssl=1 1024w, https:\/\/i0.wp.com\/thepublicationplan.com\/wp-content\/uploads\/2025\/08\/AdobeStock_1394632012.jpeg?resize=300%2C226&amp;ssl=1 300w, https:\/\/i0.wp.com\/thepublicationplan.com\/wp-content\/uploads\/2025\/08\/AdobeStock_1394632012.jpeg?resize=768%2C578&amp;ssl=1 768w, https:\/\/i0.wp.com\/thepublicationplan.com\/wp-content\/uploads\/2025\/08\/AdobeStock_1394632012.jpeg?resize=1536%2C1157&amp;ssl=1 1536w, https:\/\/i0.wp.com\/thepublicationplan.com\/wp-content\/uploads\/2025\/08\/AdobeStock_1394632012.jpeg?resize=2048%2C1543&amp;ssl=1 2048w, https:\/\/i0.wp.com\/thepublicationplan.com\/wp-content\/uploads\/2025\/08\/AdobeStock_1394632012.jpeg?resize=1800%2C1356&amp;ssl=1 1800w, https:\/\/i0.wp.com\/thepublicationplan.com\/wp-content\/uploads\/2025\/08\/AdobeStock_1394632012.jpeg?resize=1320%2C994&amp;ssl=1 1320w, https:\/\/i0.wp.com\/thepublicationplan.com\/wp-content\/uploads\/2025\/08\/AdobeStock_1394632012.jpeg?w=2720&amp;ssl=1 2720w, https:\/\/i0.wp.com\/thepublicationplan.com\/wp-content\/uploads\/2025\/08\/AdobeStock_1394632012.jpeg?w=4080&amp;ssl=1 4080w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/p>\n<p>Publication extenders, such as plain-language summaries (<a href=\"https:\/\/thepublicationplan.com\/2024\/08\/08\/hiding-in-plain-sight-how-can-publishers-improve-patient-engagement-with-plsps\/\" target=\"_blank\" rel=\"noopener\">PLSs<\/a>), <a href=\"https:\/\/thepublicationplan.com\/2025\/06\/26\/seeing-the-full-picture-the-riva-c-checklist-for-research-infographics\/\" target=\"_blank\" rel=\"noopener\">infographics<\/a>, and video abstracts, have become incredibly useful tools for reaching a wider audience, enhancing the impact of research. Yet evidence supporting their use has not been readily available. To address this, the International Society for Medical Publication Professionals (<a href=\"https:\/\/www.ismpp.org\/\" target=\"_blank\" rel=\"noopener\">ISMPP<\/a>) Digital\/Visual Communications Committee developed the <a href=\"https:\/\/www.ismpp.org\/digital-visual-communications\" target=\"_blank\" rel=\"noopener\">Publication Extenders Evidence Resource<\/a>. In an <a href=\"https:\/\/www.ismpp-newsletter.com\/2025\/04\/08\/publication-extenders-yes-they-are-worth-the-effort\/\" target=\"_blank\" rel=\"noopener\">article<\/a> published in <a href=\"https:\/\/www.ismpp-newsletter.com\/\" target=\"_blank\" rel=\"noopener\">The MAP Newsletter<\/a>, Kelly Soldavin and colleagues discuss key findings, demonstrating the value of publication extenders.<\/p>\n<p><strong>Publication extenders improve article metrics<\/strong><\/p>\n<p>Publication extenders can lead to increased downloads, Altmetric scores, and citations. The authors point to studies that found:<\/p>\n<ul>\n<li>Articles with video abstracts had a 1.206 higher citation rate than those without.<\/li>\n<li>62% of articles with a text-based PLS were downloaded significantly more than similar articles without PLSs.<\/li>\n<\/ul>\n<p><strong>Audience preferences for publication extenders vary<\/strong><\/p>\n<p>The authors highlight several studies assessing the format of publication extenders preferred by different groups. Patients report that publication extenders, and specifically PLSs with plain text and infographics, make articles easier to understand. On the other hand, some health care professionals prefer plain-text PLSs over graphical formats.<\/p>\n<p><strong>Uptake of publication extenders could be improved<\/strong><\/p>\n<blockquote>\n<p style=\"text-align: center;\"><em>\u201cWhile the benefits of publication extenders are clear, uptake by authors and journals is low.\u201d<\/em><\/p>\n<\/blockquote>\n<p>While the benefits of publication extenders are clear, uptake by authors and journals is generally low: one study found only 11 of 30 haematology journals allowed PLSs. Even when publication extenders are used, they are often difficult to find on journal platforms.<\/p>\n<p><strong>Looking to the future<\/strong><\/p>\n<p>The authors conclude that research consistently shows publication extenders enhance the impact of research, making it more accessible across a wide audience. Publishers should consider ways to make publication extenders more discoverable, while authors and publication planning professionals should consider platforms other than those offered by journals to improve the accessibility of digital content.<\/p>\n<p>\u2014\u2014\u2014\u2014\u2014\u2014\u2014\u2014\u2014\u2014\u2014\u2014\u2014\u2014\u2014\u2014\u2014<\/p>\n<p><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" data-attachment-id=\"18269\" data-permalink=\"https:\/\/thepublicationplan.com\/2025\/08\/27\/publication-extenders-the-key-to-more-impactful-research\/aspirations_bobby-clark_1\/\" data-orig-file=\"https:\/\/i0.wp.com\/thepublicationplan.com\/wp-content\/uploads\/2025\/08\/Aspirations_Bobby-Clark_1.png?fit=2576%2C314&amp;ssl=1\" data-orig-size=\"2576,314\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"\" data-image-description=\"\" data-image-caption=\"\" data-medium-file=\"https:\/\/i0.wp.com\/thepublicationplan.com\/wp-content\/uploads\/2025\/08\/Aspirations_Bobby-Clark_1.png?fit=300%2C37&amp;ssl=1\" data-large-file=\"https:\/\/i0.wp.com\/thepublicationplan.com\/wp-content\/uploads\/2025\/08\/Aspirations_Bobby-Clark_1.png?fit=1024%2C125&amp;ssl=1\" class=\"aligncenter size-large wp-image-18269\" src=\"https:\/\/i0.wp.com\/thepublicationplan.com\/wp-content\/uploads\/2025\/08\/Aspirations_Bobby-Clark_1.png?resize=1024%2C125&#038;ssl=1\" alt=\"\" width=\"1024\" height=\"125\" srcset=\"https:\/\/i0.wp.com\/thepublicationplan.com\/wp-content\/uploads\/2025\/08\/Aspirations_Bobby-Clark_1.png?resize=1024%2C125&amp;ssl=1 1024w, https:\/\/i0.wp.com\/thepublicationplan.com\/wp-content\/uploads\/2025\/08\/Aspirations_Bobby-Clark_1.png?resize=300%2C37&amp;ssl=1 300w, https:\/\/i0.wp.com\/thepublicationplan.com\/wp-content\/uploads\/2025\/08\/Aspirations_Bobby-Clark_1.png?resize=768%2C94&amp;ssl=1 768w, https:\/\/i0.wp.com\/thepublicationplan.com\/wp-content\/uploads\/2025\/08\/Aspirations_Bobby-Clark_1.png?resize=1536%2C187&amp;ssl=1 1536w, https:\/\/i0.wp.com\/thepublicationplan.com\/wp-content\/uploads\/2025\/08\/Aspirations_Bobby-Clark_1.png?resize=2048%2C250&amp;ssl=1 2048w, https:\/\/i0.wp.com\/thepublicationplan.com\/wp-content\/uploads\/2025\/08\/Aspirations_Bobby-Clark_1.png?resize=1800%2C219&amp;ssl=1 1800w, https:\/\/i0.wp.com\/thepublicationplan.com\/wp-content\/uploads\/2025\/08\/Aspirations_Bobby-Clark_1.png?resize=1320%2C161&amp;ssl=1 1320w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/p>\n<div id=\"totalpoll\" class=\"totalpoll-wrapper totalpoll-uid-2e21fe0b6d537996d47c3d4b16d0e3cc is-ltr is-screen-vote\" totalpoll=\"18266\" totalpoll-uid=\"2e21fe0b6d537996d47c3d4b16d0e3cc\" totalpoll-screen=\"vote\" totalpoll-ajax-url=\"https:\/\/thepublicationplan.com\/wp-admin\/admin-ajax.php?action=totalpoll&totalpoll%5BpollId%5D=18266&totalpoll%5Baction%5D=view&totalpoll%5Bscreen%5D=vote\"><script type=\"text\/totalpoll-config\" totalpoll-config=\"18266\">{\"ajaxEndpoint\":\"https:\\\/\\\/thepublicationplan.com\\\/wp-admin\\\/admin-ajax.php?action=totalpoll\",\"behaviours\":{\"ajax\":true,\"scrollUp\":true,\"async\":false},\"effects\":{\"transition\":\"fade\",\"duration\":\"500\"},\"i18n\":{\"Previous\":\"Previous\",\"Next\":\"Next\",\"of\":\"of\",\"Something went wrong! Please try again.\":\"Something went wrong! Please try again.\"}}<\/script><link rel=\"stylesheet\" id=\"totalpoll-poll-2e21fe0b6d537996d47c3d4b16d0e3cc-css\"  href=\"https:\/\/thepublicationplan.com\/wp-content\/cache\/totalpoll\/css\/2e21fe0b6d537996d47c3d4b16d0e3cc.css\" type=\"text\/css\" media=\"all\" \/><div id=\"totalpoll-poll-18266\" class=\"totalpoll-container\"><form action=\"\" enctype=\"multipart\/form-data\" class=\"totalpoll-form\" method=\"POST\" novalidate=\"novalidate\"><div style=\"visibility: hidden; position: absolute; width: 0px; height: 0px;\">\r\n    <svg id=\"totalpoll-check-icon\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"24\" height=\"24\" viewBox=\"0 0 24 24\">\r\n        <path d=\"M0,0H24V24H0Z\" fill=\"none\"\/>\r\n        <path d=\"M9,15.1999l-4.2-4.2L2.3999,13.4,9,20.0001,22.0001,7,19.6,4.5999Z\"\/>\r\n    <\/svg>\r\n<\/div>\r\n    <div class=\"totalpoll-questions\">\r\n\t\t<div class=\"totalpoll-question\"\r\n     totalpoll-min-selection=\"1\"\r\n     totalpoll-max-selection=\"1\" >\r\n    <div class=\"totalpoll-question-container\">\r\n        <div class=\"totalpoll-question-content\" >\r\n\t\t\t<p>Do you think journals should prioritise the use of publication extenders?<\/p>\n        <\/div>\r\n\r\n        <div class=\"totalpoll-question-choices\">\r\n\t\t\t\t\t\t\t\t\t\t\t\t<label for=\"choice-2ef093c1-0d24-4666-9bc9-1ac0fe857cb6-selector\" tabindex=\"0\"\r\n       class=\"totalpoll-question-choices-item totalpoll-question-choices-item-type-text \" >\r\n    <div class=\"totalpoll-question-choices-item-container\">\r\n        \r\n\t\t        \r\n        <div class=\"totalpoll-question-choices-item-control\">\r\n            <div class=\"totalpoll-question-choices-item-selector totalpoll-question-choices-item-selector-single\">\r\n\t\t\t\t<input type=\"radio\" id=\"choice-2ef093c1-0d24-4666-9bc9-1ac0fe857cb6-selector\" name=\"totalpoll[choices][73c3c8a9-9d36-40b0-b484-b7de46599358][]\" value=\"2ef093c1-0d24-4666-9bc9-1ac0fe857cb6\">                <div class=\"totalpoll-question-choices-item-selector-box\">\r\n                    <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"24\" height=\"24\" viewBox=\"0 0 24 24\">\r\n                        <use xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\" xlink:href=\"#totalpoll-check-icon\"><\/use>\r\n                    <\/svg>\r\n                <\/div>\r\n            <\/div>\r\n            <div class=\"totalpoll-question-choices-item-label\">\r\n                <span >Yes<\/span>\r\n            <\/div>\r\n        <\/div>\r\n    <\/div>\r\n<\/label>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<label for=\"choice-01844f08-171f-4a66-93c6-b56b774943ea-selector\" tabindex=\"0\"\r\n       class=\"totalpoll-question-choices-item totalpoll-question-choices-item-type-text \" >\r\n    <div class=\"totalpoll-question-choices-item-container\">\r\n        \r\n\t\t        \r\n        <div class=\"totalpoll-question-choices-item-control\">\r\n            <div class=\"totalpoll-question-choices-item-selector totalpoll-question-choices-item-selector-single\">\r\n\t\t\t\t<input type=\"radio\" id=\"choice-01844f08-171f-4a66-93c6-b56b774943ea-selector\" name=\"totalpoll[choices][73c3c8a9-9d36-40b0-b484-b7de46599358][]\" value=\"01844f08-171f-4a66-93c6-b56b774943ea\">                <div class=\"totalpoll-question-choices-item-selector-box\">\r\n                    <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"24\" height=\"24\" viewBox=\"0 0 24 24\">\r\n                        <use xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\" xlink:href=\"#totalpoll-check-icon\"><\/use>\r\n                    <\/svg>\r\n                <\/div>\r\n            <\/div>\r\n            <div class=\"totalpoll-question-choices-item-label\">\r\n                <span >No<\/span>\r\n            <\/div>\r\n        <\/div>\r\n    <\/div>\r\n<\/label>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<label for=\"choice-20229f03-6661-4064-8a5b-5a73161a4350-selector\" tabindex=\"0\"\r\n       class=\"totalpoll-question-choices-item totalpoll-question-choices-item-type-text \" >\r\n    <div class=\"totalpoll-question-choices-item-container\">\r\n        \r\n\t\t        \r\n        <div class=\"totalpoll-question-choices-item-control\">\r\n            <div class=\"totalpoll-question-choices-item-selector totalpoll-question-choices-item-selector-single\">\r\n\t\t\t\t<input type=\"radio\" id=\"choice-20229f03-6661-4064-8a5b-5a73161a4350-selector\" name=\"totalpoll[choices][73c3c8a9-9d36-40b0-b484-b7de46599358][]\" value=\"20229f03-6661-4064-8a5b-5a73161a4350\">                <div class=\"totalpoll-question-choices-item-selector-box\">\r\n                    <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"24\" height=\"24\" viewBox=\"0 0 24 24\">\r\n                        <use xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\" xlink:href=\"#totalpoll-check-icon\"><\/use>\r\n                    <\/svg>\r\n                <\/div>\r\n            <\/div>\r\n            <div class=\"totalpoll-question-choices-item-label\">\r\n                <span >Not sure \u2013 more research into publication extender effectiveness needs to be carried out<\/span>\r\n            <\/div>\r\n        <\/div>\r\n    <\/div>\r\n<\/label>\r\n\t\t\t\t\t\t\t            \r\n\t\t\t            \r\n        <\/div>\r\n    <\/div>\r\n<\/div>\r\n    <\/div>\r\n<div class=\"totalpoll-form-hidden-fields\">\r\n\t<div class=\"totalpoll-form-page\"><div class=\"totalpoll-form-field-hidden\"><div class=\"totalpoll-form-field totalpoll-form-field-type-hidden totalpoll-column-full\"><div class=\"totalpoll-form-field-wrapper\"><input type=\"hidden\" name=\"totalpoll[screen]\" value=\"vote\" class=\"totalpoll-form-field-input\"><div class=\"totalpoll-form-field-errors\"><\/div><\/div><\/div><\/div><div class=\"totalpoll-form-field-hidden\"><div class=\"totalpoll-form-field totalpoll-form-field-type-hidden totalpoll-column-full\"><div class=\"totalpoll-form-field-wrapper\"><input type=\"hidden\" name=\"totalpoll[pollId]\" value=\"18266\" class=\"totalpoll-form-field-input\"><div class=\"totalpoll-form-field-errors\"><\/div><\/div><\/div><\/div><div class=\"totalpoll-form-field-hidden\"><div class=\"totalpoll-form-field totalpoll-form-field-type-hidden totalpoll-column-full\"><div class=\"totalpoll-form-field-wrapper\"><input type=\"hidden\" name=\"totalpoll[action]\" value=\"\" class=\"totalpoll-form-field-input\"><div class=\"totalpoll-form-field-errors\"><\/div><\/div><\/div><\/div><\/div><\/div>\r\n<div class=\"totalpoll-buttons\">\r\n\t<button type=\"submit\" name=\"totalpoll[action]\" value=\"results\" class=\"totalpoll-button totalpoll-buttons-results\">Results<\/button><button type=\"submit\" name=\"totalpoll[action]\" value=\"vote\" class=\"totalpoll-button totalpoll-button-primary totalpoll-buttons-vote\">Vote<\/button><\/div>\r\n<\/form><\/div><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Find out about the key findings from ISMPP\u2019s Publication Extenders Evidence Resource.<\/p>\n","protected":false},"author":2,"featured_media":18262,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"advanced_seo_description":"","jetpack_seo_html_title":"","jetpack_seo_noindex":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"jetpack_publicize_connection_overrides":[],"_wpas_customize_per_network":false},"categories":[131850,30399336,343162384],"tags":[343162455,343162407,343162541],"class_list":["post-18259","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-medical-writing","category-journal-metrics","category-patient-centricity","tag-impact-factor","tag-ismpp","tag-plain-language-summary","post-has-thumbnail"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"https:\/\/i0.wp.com\/thepublicationplan.com\/wp-content\/uploads\/2025\/08\/AdobeStock_1394632012.jpeg?fit=4928%2C3712&ssl=1","jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/p5Yk5l-4Kv","jetpack_likes_enabled":true,"jetpack-related-posts":[],"amp_enabled":true,"_links":{"self":[{"href":"https:\/\/thepublicationplan.com\/wp-json\/wp\/v2\/posts\/18259","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/thepublicationplan.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/thepublicationplan.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/thepublicationplan.com\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/thepublicationplan.com\/wp-json\/wp\/v2\/comments?post=18259"}],"version-history":[{"count":7,"href":"https:\/\/thepublicationplan.com\/wp-json\/wp\/v2\/posts\/18259\/revisions"}],"predecessor-version":[{"id":18273,"href":"https:\/\/thepublicationplan.com\/wp-json\/wp\/v2\/posts\/18259\/revisions\/18273"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/thepublicationplan.com\/wp-json\/wp\/v2\/media\/18262"}],"wp:attachment":[{"href":"https:\/\/thepublicationplan.com\/wp-json\/wp\/v2\/media?parent=18259"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/thepublicationplan.com\/wp-json\/wp\/v2\/categories?post=18259"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/thepublicationplan.com\/wp-json\/wp\/v2\/tags?post=18259"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}